CONTEXT

Issues and difficulties for cities, towns and regions:

Cities, towns and regions face many challenges linked to climate change. Amongst other things, they are in charge of applying the commitments expressed during the international agreements, such as the reduction of CO2 emissions.

Climate change has already had many impacts on cities. According to WHO, in 2012 the air pollution in the world resulted in 7 million deaths, that is to say 1 out of 8 declared deaths. The climatic conditions become favorable to the development on European soil of a highly allergenic pollen: ambrosia. Experts predict that its concentration will quadruple by 2015. In Switzerland, 8% of the population suffers from asthma today, against 2% 25 years ago. The increase in the number of respiratory diseases and cancers is becoming a major issue for communities, particularly in terms of budgets and compensatory infrastructure needs.

Cities are also particularly hit by waste issues. According to estimations, solid urbanwaste amount to 2 billion tons every year. If one adds on that commercial and industrial waste, for construction and demolition, this number increases up to 7 to 10 billion tons per year.

It is estimated that the transportation sector alone is responsible for 19% of the global CO2 emissions. Cities are thus challenged to set up alternative solutions to car use, like public transportation networks or bicycle paths that are functional and in line with the requirements of their citizens and their region.
Major
Issues
Impacts 1 Impacts 2
Pollution 7 million deaths
annually
increasing costs
for health (respiratory,
diseases, cancers..)
Waste Urban waste: 2
billion tons
per year
Industrial waste: 3 to 5
billion tons per
year
Transportation 19% of the global
C02 emissions
 
The development of modern and less expensive  energetic systems – that is to say efficient and sustainable – in cities constitutes one of the most efficient solutions in fighting against greenhouse gas emissions as well as to respond to the primary
energy needs. The transition towards such a system represents up to 58% of the CO2 decrease required for 2050 so that the global increase of temperatures remains between 2 and 3 degrees Celsius.

Cities are also subject to many social pressures, such as unemployment, especially for youth, the security, integration, and also management of urban space.

Perspectives for the future are somber if we carry on as we have up until now. Faced with this global and fundamental challenge, new by its breadth, there exists a clear need for a change in paradigm and the setting up of an action model that is systemic and multi-sector.
CONCEPT

What is the CCSDP program?

The CCSDP allows cities and urban areas to set up, innovative solutions that are tailor-made and adapted to their budget in order to deal with the issues they are concerned about.
No strategy for a behavioral change at the level of a community, city or region can be considered without a transformation of the way individuals and families perceive how to best tackle their daily lives.
In parallel, cities and administrations must adapt their support and action programs in accordance with their population’s economic reality, which pushes them toward ecological transition.
Today it is no more about a vision, a political ideal or even economic, social or environmental stakes. We are at a point where the transformation of the cities’and regions’ economic model has become the only real option for development. A question of survival.

The CCSDP platform is a decision support tool for towns and cities, but also a model for the stimulation and the measurement of behavioral change.

It relies on the setting up of 5 complementary programs:
- audit: (data analysis; evaluation of needs; development of action strategy)
- Sustainable Living Program: (individuals, families)
- SCDP (communities)
- SCTDP (cities and towns)
- Smart Cities (best adapted technology)

4 SIMULTANEOUS AND PARALLEL ACTION SCALE LEVELS

The CCSDP proposes a strategy that puts the human aspect back at the heart of the equation. It relies on projects that rely, individually or together, on the following driving forces:

An audit : quantitative study (data-mining) and preliminary qualitative analysis (development of a customized action strategy from the data collected in the town/city).

The «Sustainable Living Program » ( SLP) : societal transformation program offering tools and solutions for individuals and families.
The «Sustainable Communities Development program» ( SCDP) : transformation  program for  communities.
The «Sustainable Cities & Towns Development Program» (SCTDP): cities or towns transformation program focused on sustainability aspects.

The «Smart Cities Program» ( SMCP) :cities or towns transformation program focused on technological aspects
THE PIZZA STRATEGY

The CCSDP proposes to towns and cities an acquisition model designed to set up programs adapted to their budgets, their priorities and their political, economical, social and environmental objectives.

Towns or cities can choose a project, several projects, a complete program, several projects, or the entire set of projects and programs offered by the CCSDP platform.

In any case, we recommend 2 things to all towns or cities who wish to engage in the CCSDP program:


1. Invest in the CCSDP audit set-up program (preliminary study / analysis):
it is fundamental to be able to support your action-plan with a strategy based on specific data collection in order to increase efficiency and allow for success.



2. Support the Sustainable Living program (SLP) in any case:
no governmental action launched by an administration or consultants (bottom-up approach) can succeed and be truly effective unless the target population is involved and engaged in a participatory process backed by a sound behavioral change strategy.

This is the heart and purpose of the SLP program that speaks directly to individuals and families but requires indispensable direct (Financial support) and indirect (development and implementation of incentives) government support to reach its goal.
APPLICATION

Continuing education, job creation, vocational rehabilitation and social entrepreneurship as structural bases of the CCSDP :

The implementation of the CCSDP model by a city or town systematically follows the 6 following steps :

1. Program or project  selection and acquisition

2. Establishment of a local team under the supervision of gaea21

3. Launch of the audit phase - preliminary study / analysis - (optional)

4. In parallel, launch of the training and employment-reintegration phase
1. Determination of the profiles required for the projects/programs
2. Selection process for unemployed applicants
3. Setting up of the training program for the unemployed applicants


5. Project/program implementation
1. Software acquisition and operating licence purchase by the city/town
2. Coaching and monitoring of the local CCSDP team


6. Launch of the entrepreneurship phase and of the local CCSDP team’s autonomization process:
1. Setting up of measures for the stimulation-creation of clean resourcesper project/program
2. Validation of the possibility to launch a local entrepreneurial project (public/private partnership
3. Launch of social companies
COSTS/BENETIFS TOOL

The costs/benefits tool for the analysis of induced impacts is applied to each project individually and to the entire set of the CCSDP programs:

The CCSDP program is an action model that combines several specific dimensions:
Systemic approach and circular economy
Green economy and industrial ecology
Behaviorism
The economic accelerator

From this basis, each project is analyzed according to the following angles:

1. Analysis of the existing situation - Business as usual (economic, social,environmental impact analysis for an individual, a family, a community, a neighborhood or a city)

2. Introduction of a behavioral change (project or program = first investment by the city during the project’s or program’s acquisition)

3. Based on an algorithm developed by gaea21’s research center, the costs/benefits software calculates the impacts induced by the behavioral change and estimation of :


economic benefits – tax revenue and economic development
environmental benefits – Diminution of greenhouse gas emissions or of tons of waste
social benefits – job creations, decrease of negative social impacts


This benefit is calculated according to the situation before the introduction of
the program but also, in accordance with the application scale (number of individuals or families involved in the project) for the city.
CHROMATIC FOOTPRINT

gaea21 has developed an innovative tool offering a method to calculate  thebehavioral footprint (impact), which is translated by a universal scale organized around 6 colors.In other words, the same calculation model applies to everyone, whether you are an individual, a family, a community, a business, a neighborhood, a town, a city, a region or a country. Only the criteria applied and the data change.

Consequently, gaea21’s chromatic footprint is a universal tool meant to be read according to each target (9 in total: an individual, a family, a community, a business, a neighborhood, a town, a city, a region or a country) but for which 3 parameters are always identical :


1 - the  6  chromatic dimensions (colors) and the value that they represent.

2 - a “gamification” dimension allowing a comparison at several levels :
I. Criterion by criterion.
II. Average of all evaluation criteria to represent the “green ID” of each city: the city’s ecological footprint illustrated by a color according to its behavior, which allows for the establishment of rankings for each criterion individually as well as in general for each target.
3 - A dynamic and participative dimension given that the color becomes a reference to sustainability that the target will seek to improve by a measurable change in behavior  in order to figure more prominently in the ranking in its class, according to whether the target is an individual, a family, a community, a neighborhood, a town, a business, a city or a region.